tomtom-touch_rangeMeasure and track muscle mass and body fat right from your wrist with the touch of a button

Today, TomTom (TOM2) officially launches the first fitness tracker on the Singaporean market that combines body composition analysis with steps, sleep and all day heart-rate tracking, right from the wrist. With the push of a button, TomTom Touch measures the percentage of body fat and muscle mass in your body to finally answer the question: Is what I’m doing, doing anything for me?*

Body composition gives you a good understanding of your fitness level and how it’s changing over time**. Until now, this metric has been available with dedicated scales or expensive technology. The launch of TomTom Touch now makes it more accessible to a broader audience.

touch_lifestyle_azuleblue-5

“We’re excited to give people fitness information they can really use with TomTom Touch,” said Chris Kearney, VP APAC, TomTom Consumer. “We all know that weight doesn’t tell the whole story. Two people with the same weight can have completely different levels of muscle and fat in their body. TomTom Touch gives more clarity by tracking body composition, so you can really tell whether your efforts are having any effect.”

TomTom Touch is designed to be worn 24-7 and includes everything you’d expect from the best fitness trackers available today. Tracking steps, sleep, all day heart-rate, calories burned, it also comes equipped with a sports mode for running, cycling or hitting the gym. You can also stay connected with smartphone notifications.

It’s easy to dive into your stats, view progress and share achievements with friends via the TomTom MySports companion app on your smartphone. Performance statistics and graphs help you make sense of your activities and the effect they have on your body composition over time.

Sleek and slim, TomTom Touch comes with a range of colourful, high quality straps to match your style and is available on the first week of November from selected retailers. RRP: S$239.00.

More information can be found here www.tomtom.com/fitness

* Results may vary significantly and could be affected by multiple factors. Try to take the measurements at the same time of day under same conditions.
** http://www.webmd.com/diet/features/body-fat-measurement#1
http://ajcn.nutrition.org/content/72/3/694.long

About TomTom
At TomTom (TOM2) our mission is to make technology so easy to use, that everyone can achieve more.

We created easy to use navigation devices, helping millions of people to get where they want to be. Today, we continue to simplify the complex, making technology more accessible for everyone.

We serve four different markets: Consumer, Telematics, Automotive and Licensing.

We make easy to use navigation devices, sport watches and action cameras for consumers. We enable businesses with vehicles to more easily manage and improve fleet efficiency whilst increasing overall business performance with our Telematics solutions. We also offer a world leading real-time map platform that is powering innovative location based services and helping to make automated driving a reality for the automotive industry.

Founded in 1991 and headquartered in Amsterdam, we have over 4,600 employees and sell our products worldwide.

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TomTom Touch: Find out what you’re made of

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