Age strong with the Body Shop’s NEW Drops OF Youth™ youth concentrate

Act your age. Grow up.
You’re too young to understand.
You’re too old to wear that.
Who signed up for this?
The Body Shop is calling time on anti-ageing. Let’s be honest – no skincare
product can turn back the clock. Ageing is a privilege, and it’s time we
celebrate it. The brand is changing the way we think about age and skincare.
It’s championing giving skin the care it needs at every stage of your life –
fresher, healthy-looking skin has no age.


“There is nothing on God’s planet, not one thing, that will take away 30 years of arguing with your husband and 40 years of environmental abuse.”

Anita Roddick

The Body Shop has always fought to empower women and celebrate every body. Founder Dame Anita Roddick was a passionate believer that lines are a sign of life, and that they tell our story. Ageing is about gaining experience, and being all the better for it. Instead of fighting our age, we can take care of ourselves, age strong and know our skin is the best it can be.


A World Health Organisation (WHO) air quality model confirmed that 92% of the world’s population lives in places where air quality levels exceed WHO air quality limits.**

Healthier-looking skin starts with the right protection. We all know we need to protect our skin from the sun, but did you know your skin is exposed to environmental aggressors every day? Indoor and outdoor pollution from traffic, public transport, central heating and air conditioning is making our skin look dull, tired, dry and unhealthy, with serious long-term effects.


Indoor pollution can be up to five times more concentrated than outdoor pollution!*

That’s why The Body Shop’s bestselling Drops of Youth™ Youth Concentrate is now reinforced with environmental protection to help prevent the harmful effects of indoor and outdoor pollution on skin, helping it retain its moisture and keep its healthy-looking glow and freshness. Still enriched with 99% ingredients of natural origin and still the hydrating, lightweight gel-like texture you love – now with increased natural antioxidants and Community Fair Trade moringa seed oil from Rwanda.


A few drops a day of this bestselling serum is all you need to give your skin a boost of freshness. Think fresher, smoother and healthier‑looking skin that’s protected from the effects of indoor and outdoor pollution. Now the formula is enriched with the power of plants and increased added natural antioxidants.

  • 99% ingredients of natural origin
  • Increased natural antioxidants
  • Now enriched with Community
  • Fair Trade moringa seed oil from Rwanda.

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