Zoff, Japan’s Leading Eyewear Brand, Amps Up Your Style This October with Its “I’m ANDY WARHOL” Collection

On the hunt for an accessory that is fresh yet bold? Look no furtherwith the “I’m ANDY WARHOL” collaborative collection from Zoff!

Created by Intermestic. Inc. (Minato-ku, Tokyo, Japan) in partnership with ©/®/™ The Andy Warhol Foundation for the Visual Arts, Inc., the fashion exclusive “I’m ANDY WARHOL” eyewear collection pays tribute to Andy Warhol’s bold creativity and achievement through the years as a renowned leader in pop art.

Inspired by one of Warhol’s famous quotes, “In the future everybody will be world famous for fifteen minutes”, and Zoff’s 2018 concept of “EYE am a HERO”, the new eyewear collection aims to encourage individuals to “be a hero” by expressing themselves freely – similar to how Andy Warhol expressed himself through a variety of media, such as painting, silkscreening, photography, film, and sculpture.

“I’m ANDY WARHOL” Collection

Featuring Andy Warhol’s character, works, background, history, style and thoughts through the various eyewear designs, the collection has a wide array of 47 designs consisting of nine different shapes from three categories – “Silver Factory”, “Silkscreen”, and “Self-Portrait”.

Each frame even comes printed with Andy Warhol’s signature and famous quote, as well as quotation marks as the rivet design, perfect for the fashionista in you!

Silver Factory (4 Shapes, 16 Variations)
SGD 178 – SGD 228
Make a statement with the eyewear from
the “Silver Factory”. Named after the atelier
of Warhol that existed in New York in the
1960s, the “Silver Factory” line consist of
experimental and futuristic pieces for a sleek
and edgy look.

Silkscreen (3 Shapes, 15 Variations)
SGD 138 onwards
Following Warhol’s most famous technique
of commercial printing, these eyewear
pieces are inspired by silkscreen designs for
a chic, feminine look.


Self Portrait (2 Shapes, 16 Variations)
SGD 138 onwards
As an icon of the art and fashion world,
Warhol’s distinctive style is the main
inspiration behind this series. Designed on
the back of 16 different self-portrait pop
colours of Warhol, the frames are modern
yet classic for a stylish, everyday look.

The “I’m ANDY WARHOL” collection will be available at all Zoff stores in Singapore from 11 October 2018 onwards. Stay ahead of the fashion trend and receive an original case and cleaning cloth with every purchase of the “I’M ANDY WARHOL” collection.


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