Eco After Me

A few days ago, I received a mystery box from the people of Thinking Cube. Thank you The Paper Stone for the wonderful stationery. Love it! <3  I can’t wait to start doodling!

Eco After Me is a youth-led initiative organised by The Thinking Cube, a team of communication students (Ong Ting En, Lyrenna Loh, Lim Li Yi and Melissa Lim) from Singapore Polytechnic, and supported by the National Environment Agency (NEA). Eco After Me (EAM) is an environmental communications campaign that aims to increase offline interaction and inspire change in eco habits among youth. EAM is centred on the idea of getting participants to prank their peers through sending postcards, to influence the recipients to be more environmentally conscious.
 
The Eco After Me Website is really cute and interactive!
Take a look here ecoafterme.com
You can choose a category in which your friend’s bad habit fall under.
I chose turning off your computer at night, instead of sleep mode. You get to insert your final say!
You can also share Eco After Me on social media platforms!
It is really simple to navigate and instructions are stated clearly on the website. Take a look at how Eco After Me use subtle interactions to truly engage in their audiences.
Here is a summary on how to create a postcard prank.
FACEBOOK CONTEST: Eco Challenge
How to participate?1. Take a snapshot of you and your friend attempting the Eco Challenge together, as well as the postcard prank you have received.

2. Email the photo together with both of your personal particulars to hello@ecoafterme.com

3. Once the photo has been uploaded onto our Facebook page, get your friends to ‘like’ it and the photo with the highest number of likes will walk away with the Grand Prize of $200 City Square Mall Shopping Vouchers + 2D1N Stay at Wanderlust Hotel.

There will also be 4 consolation prizes ($50 City Square Mall Shopping Vouchers) will also be given out to remaining participants who fall under the Top 5.

 
FACEBOOK CONTEST: Story Sharing contest
How to participate?1. A postcard photo will be posted onto our Facebook page. To participate, participants have to share about why they decided to send a postcard challenge to his/her (food/water/plastic/paper/ electricity)-wasting friend.

2. The 3 best comments chosen by the management team will be featured as stories on our page, and they will win prizes worth up to $30.

Their Facebook page is at http://facebook.com/EcoAfter

 
WEBSITE CONTEST: Send a Postcard
How to participate?1. Send a postcard prank through Eco After Me website (www.ecoafterme.com) and stand a chance to win a $100 worth of City Square Mall vouchers + 2D1N stay at Wink Hostel.

2.

Receivers who post up their challenge on Facebook will also stand a chance to win $100 worth of City Square Mall vouchers. 

 
Special thanks to Lyrenna for contacting me and thank you Li Yi who delivered the box all the way to my doorstep! And not to forget The Paper Stone for the lovely stationary. I’m off to doddle my prankster postcard now! What are you waiting for?

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