The Bose SoundLink® Bluetooth® speaker III

26 February 2014, Singapore – Atlas Sound & Vision, together with Bose, today launched the SoundLink® Bluetooth® speaker III, the latest addition to its family of Bluetooth speakers. The Bose SoundLink® Bluetooth® speaker III boasts a brand new design, longer battery life, and optional accessories in five vivid colours. It connects wirelessly to any smartphone, tablet or other Bluetooth device, instantly allowing the user to share their favourite music out loud with superior audio performance whenever and wherever.
“With the new SoundLink® III, the richness and clarity of sound is taken to the next level. Just pair it wirelessly with your Bluetooth device and you can have quality music on-the-go.” said Dr. Michael Tien, CEO of Atlas Sound & Vision. “It is beautifully crafted and engineered for durability and grab-and-go use. Its new industrial design is inspired by the SoundLink® Mini Bluetooth® speaker, and sturdily built, with curved edges and a thin profile that eliminates the need for a built-in cover or stand.”
The new SoundLink® III reproduces music with fullness, clarity and depth made famous by Bose. The speaker houses four neodymium transducers and dual-opposing passive radiators, and combining with a new digital signal processing algorithm and improved electronics. It allows the music to be amplified louder than its predecessors, while still maintaining a balanced and natural sound at higher listening levels.
The SoundLink® III allows users to stream music via Bluetooth® A2DP equipped with a powerful antenna for reliable connectivity. New Bluetooth LED signal lights make pairing and/or switching a Bluetooth device easier. The user can also save the hassle of having to search for its previously paired Bluetooth devices as the six most recently used Bluetooth devices can be stored in memory. Control is simple: Use the top buttons on the speaker, or through the smart device itself.
With users fretting about dirt and dust getting caught in the speakers, Bose came up with a solution of implementing the silicone button panel and a wraparound metal grille that resists fingerprints. The SoundLink® III also comes with new accessory covers available in grey, blue, green, orange and pink to add a level of personalisation and protection.
At just 1.36 kilograms, the SoundLink® III is light-weight, highly portable and the user can slip it into their bag for on-the-go listening. It measures about 12.7 cm (H) x 25.4 cm (W) x 5.1 cm (D) and comes with a rechargeable lithium-ion battery that provides up to 14 hours of listening, so the speaker can play all day long without the need to recharge.
Pricing and Availability
The new Bose SoundLink® Bluetooth® speaker III is now available for pre-order online at SG$499. Visit our new Atlas e-store at to find out more or experience the products at Bose® @ Millenia Walk and Republic Plaza or our authorized Atlas resellers.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.