0% ALCOHOL. 100% SOMERSBY.
From 1 December onwards, get ready to indulge as Somersby shakes up our soft drink selection with a groundbreaking twist to its iconic apple cider. Introducing Somersby Apple 0.0 – the coolest sparkling apple fruit drink and the latest addition to the Somersby family, delivering 0% alcohol with 100% flavour-packed fun!
Get ready to taste the boldness, minus the buzz.
Somersby Apple 0.0 takes centre stage in 2023 as the brand’s second innovation of the year.Brewed with premium non-alcoholic fermented apple juice, this sparkling sensation is optimism ina can, a symphony of spunk and zest that breathes life into the most mundane moments. Easy tospot with bright blue packaging, a universal symbol of being alcohol-free, enjoy the refreshing flavours you know and love–sans alcohol.
“We see an increasing trend towards alcohol-free beers. Leveraging on this, we are launchingSomersby 0.0 which maintains the same great taste of Somersby Apple but now without any traceof alcohol and a reduced sugar formula. Somersby 0.0 is a sparkling apple fruit drink brewed withthe finest ingredients, making it suitable for all occasions for limitless enjoyment!” – Fang Qing Yao, Marketing Director, Carlsberg Singapore
The perfect companion for any occasion, get that crisp, refreshing flavour anytime, anywhere – whether lounging by the pool or replenishing post-workout.
From 1 December onwards, while stock last, Somersby 0.0 will be offering the following exclusive deals online:
1. Official Carlsberg Lazada and Shopee stores, RedMart, and Shopee Supermarket
Spend a minimum of S$30 on Somersby 0.0 products to receive a limited-edition umbrella worth S$30.
2. Exclusive to Carlsberg’s Lazmall and Shopee Mall
Spend a min. of S$15 on Somersby 0.0 products to get a complimentary pack of California Creamery On-The-Go Guacamole Style Dip & Nacho Chips worth S$7.55 in partnership with Gan Teck Kar.
3. Shopee Livestream
Tune in on December 11 for special deals, including a bundle of 24s Somersby Apple Cider + 4s Somersby 0.0 + Cold cup + Cooler bag for S$66.90 (valued at S$130).
Somersby 0.0 Apple will be available online on the official Carlsberg Lazada and Shopee stores, RedMart, and Shopee Supermarket, and in-store atFairPrice, Cold Storage, ShengSiong, Giant,and 7-Eleven from 1 December onwards.
A 4-pack(320ml cans) retails for S$7.50, and a 24-piece carton (320ml cans) retails for S$45.00.
